hi, i’m Zahria.
Also known as Ms. Oh Buttah.
In 2020, I built my own beauty brand from the ground up—focused on high-quality formulations and real results. Through digital marketing, content, and strategy, I turned my ideas into sales, customers, and a growing community.
But I didn’t stop there.
I’ve taught formulation, mentored founders, and worked across multiple beauty brands—seeing exactly what works, what doesn’t, and where most people go wrong.
I don’t just understand business from one side.
I understand it as the founder, the consumer, and the strategist.
That’s why I see what most people miss.
WHERE BRANDS GO WRONG
Most beauty brands don’t need more content.
They need better alignment.
Because if your product, branding, and messaging aren’t working together,
your brand will always feel off—no matter how much you post.
My approach is simple:
Product. Branding. Messaging.
Product: what you’re selling and why it actually matters
Branding: how it looks, feels, and positions you in the market
Messaging: what you say and how it connects with the right people
When these three are aligned,
your brand becomes clear, intentional, and easier to sell.
When they’re not…
that’s when things feel confusing, inconsistent, and hard to grow.
I don’t add more noise.
I fix what’s not aligned.